New Zealand based Supply revives an old classic
The apple brand with the stencilled lettering is “a visual reference to the fruit stamps many of us created as kids.” This communicates the the product while being graphically beautiful. “The typographic layout and hierarchy of messaging reference old boxing posters and newspaper ads, matched by the authentic textures of antiqued paper and screen printing. Its strong shelf appeal has been a key element in Rochdale’s success.”
Designed by Durban based agency; The Hardy Boys
The package is graced with a reinvention of the coffee cup stain. Look closely at each stain and the detail that comes out is amazing. An illustrative treasure that may not be found at first glance. Placement on the white means prime attention and a lovely crisp outcome.
Designed by Able
Packaging that provides entertainment is key and there is no doubt that this package does that. This adds value to this product as it is likely the consumer is going to read and re-read this package as they wait for the kettle to boil. A well played tactical move. Beautiful use of colour, type and illustrated infographics.
Designed by Stephen Faustina
The Coppola promise is to make every visit to the winery memorable and unique. The Francis Coppola Reserve is a limited production wine that showcases distinctive vineyards. The labels present a unique experience in themselves; “The artwork of film production designer Dean Tavoularis graces the labels of our FC Reserve wines. Tavoulraris met Francis Coppola during the making of The Godfather and the two artists have continued to collaborate over the years on a variety of creative projects, including more than a dozen films, the courtyard and fountain of Rubicon Estate in Napa Valley and the interiors and exteriors of the Francis Ford Coppola Winery in Sonoma.”
Aesthetically this is an outstanding drop.
Designed by Samira Khoshnood
These delicate, complex yet simple packages designed by student Samira Khoshnood do wonders for these products. Shape and colour are used to emulate qualities of the tasty treats and the packages manage to add value to the product. The origami-inspired cookie box emulates the folds and peaks of meringue cookies. And the macaroon boxes focus on the colours.
Designed by freelance designer Brent Loosli
Beautifully different beer packaging by Brent Loosli focuses on virtues found in people throughout generations. A continued style is carried throughout with colour variation.
A nice illustrated commercial for the brand Pams. Something new and different for a food brand advertisement.
“Fuego Hot Sauce was designed to educate people about the Scoville Scale and inform them about the types, uses, and ways to use hot sauce in an engaging and exciting experience. I wanted to evoke the authentic feel of the sauces and showcase their natural colors and flavors. By giving the product a sturdy bottle and hearty labeling system, people can feel confident using the product and know exactly what heat level they use according to the scaling system.”
Cornerstone Cellars
Beautiful tactile, double layered labeling. Imagery is dedicated to type and the overall design is limited in colour giving it an upmarket feel.
Firestone Vineyard
A common label template creates a visual identity, this identity is carried through with an image band that has a consistent style. The type is varied in style and size, and colour is consistent with the individual image.
Jackson Ridge
Simple colours, simple type, simple shape, simple label. A clean and simple design, with nice detail on the cork.
Savida Sangria
A combination of vibrant colours in both imagery and type makes this a standout, attention grabbing design.
A wide variation of wine packaging from Michael Osbourne Design.
Designed by brainCELLS
This product indicated simple and sophisticated label design. The symmetrical design, clean type and simple illustration achieve a look that mirrors the materials of the package; a transparent ‘clear on clear ‘label stock was chosen and printed with 5 spot inks and a white silk-screen.
THE GOOD DROP 